The Top Employee Benefits Packaages Candidates Expect in 2025
In 2025, benefits are no longer optional perks—they’re critical decision drivers for job seekers. Companies that lead with creative, personalized, and people-first benefits attract and retain top talent in an increasingly competitive market.
1. Mental Health & Wellness Support
Today’s workforce prioritizes mental health. Top benefits include:
- Free access to therapy apps (e.g., Calm, BetterHelp)
- On-demand coaching or counseling sessions
- Mental health days separate from PTO
Pro Tip: Partner with platforms like Modern Health or Spring Health.
2. Remote Work & Flexibility
Flexibility remains king:
- Remote-first or hybrid setups
- 4-day workweeks
- “No meeting” Fridays
Tools like Deel and Remote.com help support global teams seamlessly.
3. Family & Fertility Support
Workplaces are becoming more inclusive of all family types:
- Fertility treatment coverage
- Paid parental and adoption leave
- Childcare subsidies or backup care support
Check out Carrot Fertility or Maven Clinic for integration.
4. Learning & Development Stipends
Employees expect career growth:
- $1,000+ annual learning budgets
- Access to platforms like Coursera, Udemy, and MasterClass
- Internal mobility and mentorship programs
Use an LMS like TalentLMS or LearnUpon.
5. Financial Wellness Perks
Employees want support beyond the paycheck:
- Student loan repayment assistance
- Access to financial planning
- Salary-on-demand services (e.g., EarnIn)
6. Health Coverage with Options
Offering choice is key:
- Multiple health plans with HSA/FSA
- Vision, dental, and disability benefits
- Access to telehealth
Use Gusto, Zenefits, or Rippling to manage enrollment.
7. Lifestyle & Purpose-Based Perks
- Volunteer time off (VTO)
- Green commuting credits
- Gym and wellness memberships
Bonus: Personalized Benefits with Tech
Platforms like Benepass, Zestful, and Fringe allow employees to pick perks that matter to them—whether that’s childcare, travel, or fitness.
Final Thoughts
The best benefits packages in 2025 aren’t the most expensive—they’re the most thoughtful. Focus on personalization, flexibility, and purpose. When employees feel supported, performance and loyalty follow.
Need help designing your benefits offering? Reach out for a customized Benefits Audit Checklist from Pathwise People.